You WON’T BELIEVE the record that Taylor just reclaimed from Miley, Adele and… er… herself

She completely bossed it

Whether you love her or hate her, everyone and we mean EVERYONE has been talking about Taylor Swift’s brand new video for ‘Look What You Made Me Do’.

Your mum’s probably watched it at least a dozen times and your BFF definitely has the ‘I Heart TS’ dance routine down by now. Maybe your Nan’s even getting in on the snakey action?

We wouldn’t be surprised. After all, SO many people have watched the vid’ that Taylor has broken a MASSIVE Vevo record. What a boss.

Earlier this week, it was announced that Taylor will be taking back the crown for the music video that’s receive the most views in 24 hours.

The award previously belonged to Adele for ‘Hello’, Miley Cyrus for ‘Wrecking Ball’ and… er… Taylor Swift for ‘Bad Blood’. So in other words, Taylor has basically reclaimed a record from herself – the old Taylor Swift REALLY is dead.

‘Look What You Made Me Do’ first premiered on Sunday 27th August and has been receiving approximately 1.5M views every hour. The video’s currently on 75 million views and received 30 million of those within the first 24 hours.

Here are the top 5 previous record holders and the people that Taylor Swift has beaten.


‘Look What You Made Me Do’ by Taylor Swift was release on 27th August 2017 and received an approximate 30 million views in the first 24 hours.


‘Hello’ by Adele was released on 23th October 2015 and received 27.7 million views in the first 24 hours.

‘Bad Blood’ by Taylor Swift was released on 17th May 2015 and received 20.1 million views in the first 24 hours.

‘Anaconda’ by Nicki Minaj was released on 19th August 2014 and received 19.6 million views in the first 24 hours.

‘Wrecking Ball’ by Miley Cyrus was released on 9th September 2013 and received 19.3 million views in the first 24 hours.

Do you think anyone will smash Taylor’s new record in the future? What popstar do you think could get over 30 million views on a music video within 24 hours? Let us know in the comments below. 

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Written by Emma Matthews

Emma is a freelance journalist at MP.

When she’s not writing articles for Maximum Pop!, you’ll find her attending gigs, geeking out over the latest beauty products and reading feminist literature. Hermione is her favourite Harry Potter character - obviously.

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