Ruby Rose is the new face of Urban Decay

Ruby Rose had some exciting news to share with us on Instagram this week as she revealed she’s the new face of Urban Decay! A role we think she’s totes perfect for.

The job description? It might just be the coolest thing ever:

“Just to keep on rocking our world and spreading the gospel of our self-expression, addiction to colour, and ‘beauty with an edge.'”

Sounds pretty awesome to us. She’s definitely the right girl for the job.

“Urban Decay believes in supporting individuality and personal self-expression – two values I hold very dear –  because everyone deserves the freedom to explore their personality and discover their true selves.” Ruby says, speaking about her new role.


Ruby even shared some super fierce teaser shots with us, looking smokin’ in leather and purple lipstick. Five words: winged eye liner on fleek.

We can’t wait to see what’s in store for the full campaign!

What do you think of this collaboration? Let us know with a tweet to @maximumpop.

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Written by Nina John-Clement

Style writer, maths geek and positive viber who's madly in love with words. Also an aspiring member of the Swift squad.

Tweet me @TheNinaJC

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