This is the most popular eyelash curler on the internet, goodbye falsies

Wanna be an eyelash queen? You could follow Beyonce’s makeup artist’s advice on the best mascara hacks, or you could just listen up as we’ve discovered the most popular lash curler on the internet.


We’ve done some digging and research shows that the #1 pinned eyelash curler on Pinterest is Shu Uemura’s eyelash curler.

For just £20, you could be lifting your lashes to new heights without any need for falsies. Ahh, this is what dreams are made of.

eyelash curler

So what makes this curler such a cult-favourite? Pinterest researcher and in-house stylist, Larkin Brown, reveals all:

The Shu Uemera eyelash curler has attained cult status in the beauty world (and on Pinterest!) because of its unique design — it somehow manages to work for eyes of all shapes and sizes, and avoids any dreaded pinching.

“You don’t need to use much pressure to get the full effect. This sounds like a small detail, but it is comforting when you have a metal clamp in such close proximity to your eye. For the ultimate curling technique, start curling at the base and ‘walk it out’ — move up the lashes by curling again in the middle of the lash and once more at the top.”

Well there you have it. Gorgeous lashes in an instant.

Thoughts? Let’s discuss our fave eyelash curlers and tips @maximumpop

Leave a Reply




Written by Nina John-Clement

Style writer, maths geek and positive viber who's madly in love with words. Also an aspiring member of the Swift squad.

Tweet me @TheNinaJC

[g1_socials_user user="145" icon_size="28" icon_color="text"]

5 ear cuffs that are guaranteed to up your festival fashion game

Here’s every product in Zoella’s new Sweet Inspirations beauty range