We caught up with Jade Avia, Capital XTRA’s breakfast show co-host with Kojo to chat about her new speaker range, how she got started in the entertainment industry and just how to cope with those early morning starts, trust us, we know it’s hard!
Hi Jade, could you tell us a little bit about your job and what it entails?
I present Capital XTRA In The Morning with Kojo, DJ, bag designer and now an ambassador for Elevate Breve!
How did you get to be where you are today?
From a young age I was very determined and independent. Moving out of my mum’s house at the age of 16 definitely gave me a tough skin, as well as the drive and determination to go to sixth form, and then university to study radio. I’d say it made me a more well-rounded person.
Would you encourage people to go to university and why?
Yes, experience is important as well, but I always feel that education often opens doors that you might not have had open before. Being skilled in what you want to do is important but you do need to have the experience.
You’ve had your own YouTube videos and student radio show, would you say making your own content is the best way to get noticed now?
Yes, one million percent. I think it’s something that everyone should be doing. It’s something that I do now, my YouTube show will be back!
How do you deal with the early morning starts?
I try not to drink coffee! Going to the gym is the way forward, it’s almost its like I split my day into two. Pre-gym and post-gym! But generally when you go to the studio it’s adrenaline that keeps you going. With that in mind I’m always excited to get up and do my dream job everyday!
What has been the highlight of your career so far?
I love meeting to people who listen to the show. Sometimes you forget that you are in people’s bedrooms when they wake up in the morning. I’ve also interviewed some amazing people, I’m just really lucky.
Could you give us any gossip, and/or your tips on who is going to be huge?
Sinead Harnett is one to watch, her voice is amazing. She’s got that mellow undertone that is so popular right now. Her and Jess Glynne are super talented!
Where do you see yourself in 5 years time?
I want to help young women achieve their dreams in the industry, and hopefully I’ll be able to do that by sharing my own experiences. I’d like to start an academy or something along those lines. I’ve felt lost before, like I had nobody, and it can be really lonely. I really relied on my key worker and youth workers for support, and I really want to give back and offer my support.