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SADFACE OMFG

Claire’s Accessories may be closing down and it’s 100% ruined our day

We’re devastated


Prepare to be completely and utterly devo, guys and girls. Claire’s Accessories may be closing down and the reports are crushing our childhood dreams.

According to Retail Dive, the store is on the brink of bankruptcy. Claire’s have racked up just under $2 billion in debt.

If that wasn’t heartbreaking enough, then the store’s sales are also in decline and have been for a number of years now – 11 financial quarters to be exact. Sobs.

The chances are you probably had your ears pierced at Claire’s or perhaps bought heaps and heaps of their cutesy phone cases, BFF jewellery and must-have One Direction merch from there, right?

Claire’s was a right of passage in the late ’90s and early ’00s and was THE place for teens to shop. But with more and more of the stores closing their doors, Gen Z are opting for shops like ASOS and Topshop to snap up accessories and lifestyle gear.

Maximum Pop! want to hear what you think of the story. Would you be gutted if the store closed down? Have you bought anything from Claire’s recently? Leave a comment below and let us know.

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Written by Emma Matthews

Emma is a freelance journalist at MP.

When she’s not writing articles for Maximum Pop!, you’ll find her attending gigs, geeking out over the latest beauty products and reading feminist literature. Hermione is her favourite Harry Potter character - obviously.

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