Ever wondered how tour merchandise is distributed? Let Taylor Swift show you.

Have you ever been in the merchandise queue at your favourite artists’ gig and thought ‘I wonder how the hell that all gets here?’ Well, wonder no more because Xfinity have put together a little video showing how merchandise from Taylor Swift’s 1989 World Tour gets to each venue.

The video tells us how the merchandising process starts months before the tour even begins as Taylor’s merch team have to pick the items and then have the shipped from all over the world.

Watch the video below to find out a whole lot more about tour merchandise processes.

What’s your favourite ever piece of tour merchandise? Send us a picture on Twitter at @maximumpop.

Leave a Reply




Written by Maximum Pop!

No dull pop stars allowed.

[g1_socials_user user="2" icon_size="28" icon_color="text"]

The trailer for ‘The Divergent Series: Allegiant’ is here. We’re not sure if we can wait until March.

Producer Malay Ho calls Zayn Malik a “pure genius”. Tell us something we don’t know.