Beauty vloggers are applying 100 layers of lipstick and it’s the most terrifying thing you’ll see all week

Remember the YouTuber who applied over 100 coats of nail polish and it was the grossest yet most mesmerising thing you’d ever seen?

Well it’s BACK and better than ever. This time, beauty vloggers are taking part in the 100 layers of liquid lipstick challenge. Yep, it’s as weird and amazing as it sounds.

The videos are utterly terrifying and proof that lipstick should really be applied in moderation, but for some reason we just can’t peel our eyes away.

Here are some of our faves which you just HAVE to watch. Stay until the end. Trust us, it’s the best part.

It’s horrifyingly beautiful, isn’t it?  Let us know your thoughts with a tweet to @maximumpop.

What’s next – 100 layers of mascara? Foundation? We can’t wait.